![The story of Muji: how minimalist ethos focused on quality and simplicity spawned a global lifestyle empire | South China Morning Post The story of Muji: how minimalist ethos focused on quality and simplicity spawned a global lifestyle empire | South China Morning Post](https://cdn.i-scmp.com/sites/default/files/d8/images/methode/2019/08/17/f2c17ba6-bf15-11e9-8f25-9b5536624008_image_hires_144543.jpg)
The story of Muji: how minimalist ethos focused on quality and simplicity spawned a global lifestyle empire | South China Morning Post
![MUJI brings its sustainability focus to the forefront of its Angel Central store - Retail Focus - Retail Design MUJI brings its sustainability focus to the forefront of its Angel Central store - Retail Focus - Retail Design](https://retail-focus.co.uk/wp-content/uploads/2022/11/249_5906_UK_2022_09_05_10_00_28-1024x798.jpeg)
MUJI brings its sustainability focus to the forefront of its Angel Central store - Retail Focus - Retail Design
![MUJI UK on X: "NOW OPEN! Come visit our newly refurbished store at #Birmingham. Receive up to 20%Off selected fashion and household items and a chance to win a trip for 2 MUJI UK on X: "NOW OPEN! Come visit our newly refurbished store at #Birmingham. Receive up to 20%Off selected fashion and household items and a chance to win a trip for 2](https://pbs.twimg.com/media/DeD46LcXkAAOCl6.jpg:large)
MUJI UK on X: "NOW OPEN! Come visit our newly refurbished store at #Birmingham. Receive up to 20%Off selected fashion and household items and a chance to win a trip for 2
![Muji logo is seen at one of their stores on Oxford Street in London. (Photo by Belinda Jiao / SOPA Images/Sipa USA Stock Photo - Alamy Muji logo is seen at one of their stores on Oxford Street in London. (Photo by Belinda Jiao / SOPA Images/Sipa USA Stock Photo - Alamy](https://c8.alamy.com/comp/2G4JH36/muji-logo-is-seen-at-one-of-their-stores-on-oxford-street-in-london-photo-by-belinda-jiao-sopa-imagessipa-usa-2G4JH36.jpg)